Officina Profumo Farmaceutica di Santa Maria Novella introduced Alba di Seoul eau de cologne in 2012 in honor of the city of Seoul. This picture by photo artist Bae Bien-U, a well known Korean photographer, depicts a landscape of silence and serenity, beyond time and space. The picture instills a profound sense of mystery and eternity. “Moving through a pine forest” comments the artist, “I am fascinated by the beauty....... to me these trees seem like the flesh and blood of the Korean peninsula."

Alba di Seoul fragrance notes

  • Head

    • green notes, crisp notes

  • Heart

    • korean pine

  • Base

    • wood

Latest Reviews of Alba di Seoul

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Alba di Seoul seems to have had elicited a somewhat
cool response in the two reviews posted here thus far.

I'd like to stick up for it a bit. It's a very pretty fragrance.
Truth-be-told once the initial flourish of citrus and
"green notes" has settled down it does sit quite close
to the skin but I do not require of every scent that a
grand sillage should follow me yards behind as I stroll
down the boulevard! It is destined to be experienced
at its best in more intimate moments and cosy corners.

Korean Pine? Well I have no idea what that smells like really.
There's not a pronounced coniferous note to my nose but
it does settle down into a subtle "woody" base eventually.

If you want kettledrums, cymbals and a full brass section
in a fragrance then you might do well to look elsewhere.

If, however, you're willing to settle for something of a more
gentle disposition then this lovely scent might be just the thing.

I love it.
27th May 2023
273356
Alba di Seoul is undoubtedly pleasant but somewhat generic and disappointing in its objectivation of assumedly included crisp-coniferous (piney) notes. I don't get properly indeed an explosion of realistically piney-vegetal or woodsy resinous elements while it seems to catch a generically crisp hesperidic-green (vaguely mentholated) central phase which finally deflects towards a boring woody (cedary)- ambery (barely mild) dry down slightly soapy and spicy (ginger, cloves, nutmeg??). The "pine needles action" seems not realistically woodsy-coniferous but kind of more soapy-aromatic, slightly "barber-shop", vaguely fruity (red berries??) and generically (synthetically) spicy-ambery. Yes, I "record" a more modern release from Santa Maria Novella but nothing more than an "easy" (woody-balmy-piney) inoffensive experiment without any chance to standout.
21st August 2015
160653

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I was a bit disappointed in this. Given that it claims to have "Korean pine" notes, naturally I was interested. It doesn't really have any coniferous notes that I can detect.
It starts with green notes which are pleasant, in a citrus-green but generic way. The scent low-key, light, refreshing and inoffensive. It settles into a light woody scent.
Overall, it is a light wood, slightly "fresh" sort of scent. Not at all the sort of thing I'd expect from SMN.
25th March 2015
153582